It’s all about the Image…
The decision to implement a team uniform is often a debatable one. However, there are 3 distinct reasons you should consider uniforms.
Firstly, it benefits you; secondly for your business, and most importantly your customers will love it too!
What’s in it for you?
A uniform can compliment the rest of your branding. It can easily align with the messages you are selling or the culture you are projecting/creating. Your staff will be walking advertisements for your business and often performance is enhanced as they and work with a little more pride and importance. Also check out FBT opportunities!
What’s in it for the team?
Sense of unity, increase team spirit and don’t forget that when they don that uniform at the start of their shift, it triggers a psychological phenomenon of “lights, camera,action” a Ready for work signal. A uniform has real positive impact on behaviours as staff are more conscious of their actions and the impact that they may have.
What’s in it for your customers?
As customers, I’m sure you’ve all experienced searching for assistance, only to find that the person you approach is another customer! A distinctive uniform identifies the staff immediately. A fashionable, trendy uniform adds atmosphere and “ambiance” to your venue.
Check out the great uniforms from The Corner Restaurant in Clarence Street, Port Macquarie… just a simple, fashionable apron adds that special something don’t you think? http://www.cornerrestaurant.com.au